Illuminating Public Traction Over Tourist Hotspots


Known as the capital of Malaysia, Kuala Lumpur has an abundance of attractive places that could fascinate not only international but also local tourists.





By filtering the keywords of selected tourist attractions in Kuala Lumpur, which are “KL Tower”, “KLCC” and “Pasar Seni”, the public discourse and opinion on the selected places could be gathered from the social media sphere.





From the social network analysis, few cluster leaders have emerged. While ezzahnor provided her opinion on dining at KL Tower, _NazriH and JalanCutiSantai expressed their amazement at a fashion show hosted by a local brand, Bulan Bintang at KL Tower.



The tweets related to the Bulan Bintang fashion show have gained significant attraction in the social media sphere.



However, the cluster leaders that mentioned KLCC are found to be diverse. An account, myjassaramli has tweeted her experience dining at a fast-food restaurant in KLCC.



Meanwhile, JatIkhwan has praised a local animator, Sofyank for doing better in promoting Malaysia as he managed to include KLCC in his recent video shoot with a well-known international actor.





On cluster leaders that mentioned Pasar Seni, one of the users, danialharries has warned those at MRT Pasar Seni to be careful as he had been sexually harassed by a man.



Meanwhile, another user ErnestOnPT has conveyed his appreciation of Pasar Seni’s initiatives in helping and guiding the tourists on the area’s public transport accessibility.





Looking into the word clouds of tweets related to the selected tourist attractions in Kuala Lumpur, it could be seen that the significant words that appeared in each word cloud related to the tweets that were uploaded by the cluster leaders.