Massive Surge in News Exposure before the Holidays

The media have their eyes on the Ministry of Trade and Industry (MITI) after several vehicles have been spotted trying to cross borders for the Eid Adha celebrations.


The news exposure for the topic has a significant surge on July 18th as concerns have been raised of individuals misusing the MITI letter to cross borders for the holidays.


The Deputy Prime Minister, Datuk Seri Ismail Sabri Yaakob, has stated that the letter would be suspended for four days starting July 18th until 21st and will be rejected during the period.


This is to prevent a similar situation that happened earlier this year during the Eid Fitri celebration on May 12th where 36 Covid-19 clusters were found after the holidays.



Looking at the news title sentiment for the topic, most of the sentiment on the July 18th have been mostly negative due to the negative words used by the media to describe the situation.


One of the situations being describe is the number of vehicles spotted trying cross borders during the holiday period of Eid Adha despite being warned otherwise.



Even the trending phrases mentioned the media are focused on the interstate travel involving the holidays and the travel letter by MITI.



The same can be found within the issues as well with the letter and interstate travel being focal point of the media.