High Traction on 12MP

Restoring the momentum of economic growth and achieving long-term development goals are the narration set forth by the Prime Minister for the 12th Malaysian Plan (12MP).


Looking at the media focus related with the 12MP topic for the period of 25 until 28 September, the economy was among the dominant topic associated with 12MP.



During the day of the tabling of 12MP, the topic’s news exposure has gained a substantial increase on 27th September and reach the peak for the week.



Moreover, the news sentiment for 12MP during the tabling of the 12MP was dominated by positive sentiment, indicating that the media has frequently used positive words on news titles related with 12MP